Brand identity / Brand Strategy / Brand Storytelling / art direction / package design / Labelling
Rodney Brooks is a startup launching his fragrance line Egalite and partnered with us to design and develop his brand.
We worked with Rodney to help him develop the right fragrance for his target market. Putting both our visions together, we then worked on the bottle and packaging.
Thinking of the todays woman, we brainstormed empowering words that helped shape the unique and bold design and style of both the perfume cap, bottle, logo, and box.